On this episode of The True Craft Podcast, we chat with Doug Veliky, the "Mr. Rogers of beer" and co-founder of BrightBev. From his background as a CPA to serving as CFO and marketing head for Revolution Brewing, Doug brings a unique financial and marketing lens to the craft beverage landscape. We chat about navigating distribution, the shifting economics of craft beer, and the reality of industry closures and consolidation, including highlights like: * The 12 key reasons why breweries are closing across the country * How contract brewing and sharing overhead can drastically shift margins from negative to positive * Why the core craft beer demographic is changing and what it means for future volume sales If you're a brewery owner looking to navigate today's tough market conditions, this is an episode you can't afford to miss.
On this episode of The True Craft Podcast, we chat with Doug Veliky, the "Mr. Rogers of beer" and co-founder of BrightBev. From his background as a CPA to serving as CFO and marketing head for Revolution Brewing, Doug brings a unique financial and marketing lens to the craft beverage landscape.
We chat about navigating distribution, the shifting economics of craft beer, and the reality of industry closures and consolidation, including highlights like:
If you're a brewery owner looking to navigate today's tough market conditions, this is an episode you can't afford to miss.